At The Salvation Army, $0.82 of each dollar donated directly funds life-changing programs that they provide.
Valu Home Centers proudly covers the administrative costs associated with this campaign so that 100% of the funds collected are donated directly. This year’s donation of $50,320 brings Valu’s total contribution to The Salvation Army since 2001 up to more than $760,000.
We are very grateful to have such wonderful customers across Western and Central New York, and Northwestern Pennsylvania, who make this campaign a great success every year!
We thank you for your generosity. We would also like to express our sincere gratitude to our partners at WIVB News 4, WNLO CW 23, WETM News 18, CW 15, WSEE News 12 , and CNY Central for their support of this fundraising campaign.